Where Potero comes from – from design to delivery.

Potero does not come out of nowhere. The collections come from the community's experience and everyday life, where the will to defend is present without noise.

The idea and design are made in Finland. The garments are printed to order in the EU, mainly in allied country Latvia. From the place of manufacture they go directly to the customer. This way we make only what is needed. We do not stock for the sake of stock.

How the product progresses

1. The idea comes from lived experiences, observations and the community's own language.
2. The graphics and the whole are designed in Finland.
3. The product is printed only after the order.
4. Embroidery and printing are done in the EU.
5. The finished garment is sent directly to the customer — to Finland, other EU countries and selected countries outside the EU.

Why this way

A made-to-order model keeps the work sharp. Transparency is present the whole time, but we do not build the entire brand around it. It is enough that things are visible and true.

Designed in Finland. Printed in the EU. Made out of dedication to national defence.